Relevant for IT Strategy, CIO, CDO, CFO
#Increase ROI #Strengthen competitiveness
We challenge digital transformation strategies and objectives based on actual usage data.
Progress along the roadmap
Indicators of deviations from defined targets
Early warning signals, data to support business cases, and input for roadmaps
Based on the measured data and identified indications, targeted deep dives can be conducted, ensuring customers don’t end up buying a pig in a poke.
Creation of a usage heatmap
Showing what is being used and which functions/areas are redundant, unnecessary, or can be covered by other systems. A precise ‘map’ for better alignment between business and IT. Less over-engineering, better target architecture.
Analysis of distractors
Understanding how users interact with apps and where they struggle. Deriving targeted in-app assistance (guidance), training, and UX optimizations as well as prioritized further development to increase tool adoption.
In& Cross App Guidance
On-the-job training: providing targeted step-by-step instructions and contextual explanations as in-app assistance.
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