Subscriptions
vs. Real Usage

For IT Procurement, License Management & Vendor Management

#Improve compliance #Reduce costs

Turn Real Usage Data into immediate license savings

Many organizations still license software based on headcount, org charts, or what departments think and say they need.

Usage data often tells a very different story: 20–40% of users log in rarely or not at all, even power users do not consume advanced features and expensive premium licenses are frequently assigned to occasional users.

By gaining transparency into actual usage, companies can downgrade licenses, reclaim unused seats, and introduce on-demand, usage-based allocation—delivering a direct, measurable cash impact, often within the first year.

We right-size your license stack in 3 easy steps

Step 1: We measure the Real Usage of Apps & Online Services

Step 2: We compare it with your Subscription Inventory

Step 3: We help you understand the deltas

There is always a gap between how software assets are licensed, assigned, and reported — and how they are actually used in day-to-day operations. Understanding this gap reveals licenses that remain idle despite full allocation, expensive entitlements consumed far below their potential, and usage patterns that violate licensing assumptions — showing where compliance risks and unnecessary costs accumulate without delivering real operational value.

Shadow IT
Real Usage
Apps which are in use
Waste
Subscription Inventory

We turn Real Usage Data into immediate License Savings

Many organizations still license software based on headcount, org charts, or what the departments think they need.

Usage data often tells a very different story: 20–40% of users log in rarely or not at all, a small group of power users consumes most advanced features, and expensive premium licenses are frequently assigned to occasional users.

By gaining transparency into actual usage, companies can downgrade licenses, reclaim unused seats, and introduce on-demand, usage-based allocation—delivering a direct, measurable cash impact, often within the first year.

Outcomes after 1 day

1. Clarity which licenses are no longer needed

2. Insights for which licenses fewer units can be purchased

3. Transparency who consumes which licenses (e.g., by country, location and/or department)

PLUS Indications where the license mix most likely does not match actual usage

PLUS Indications of products that may have been procured unofficially (maverick buying)

Customer Benefit

Easy to realize saving opportunities, identification of unused economies of scale, and likely optimization potential in the license mix.

Optional Deep Dives

Based on the measured data and identified indications, targeted deep dives can be conducted, ensuring customers don’t end up buying a pig in a poke.

Usage behavior vs. license types

Verification of whether expensive licenses are actually being used or whether there is potential for cost savings or reallocation by measuring the usage of license-type-specific UI elements.

Tracing of maverick buying

Identification of multiple contracts or accounts for the same software in use.

True-Up Forecasting

Control and early planning of true-up costs/relicensing, for example in cost-intensive CAD tools, by measuring the relevant data points.

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